I was buying a product at an electronics web site. Notice I used the verb “buying,” not “shopping.” I had done my research and was ready to buy.

Working my way through checkout, I came across a page that asked me if I wanted their e-mail newsletter and e-mail product updates. I replied: “NO” to both.

I do not exaggerate when I say their process made me answer that question set three times.

One of us was deaf, and I know my hearing is fine.

If you are in sales, listen to the customer’s answers.

And to answer your question, no, I won’t shop there again. I won't even mention their name or link you to their site.